Patrones de comportamiento de clientes con tarjetas de crédito de consumo con deterioro de calificación por riesgo utilizando K-means
Costumer behavior with credit cards with deterioration of the risk rating using K-means
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En este documento se presenta el análisis del comportamiento de los clientes con tarjetas de crédito de una institución financiera colombiana con base en su calificación de riesgo de crédito, a través de la aplicación del modelo de machine learning no supervisado denominado K-means. Se obtienen clústeres de clientes que permiten identificar sus patrones de comportamiento.
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