Service robots in hotel businesses: A mixed method study

Service robots in hotel businesses: A mixed method study

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Mehmet Tekeli
Ebru Kemer
Ezgi Kırıcı Tekeli

Resumen

El objetivo de la investigación es determi­nar la voluntad y las perspectivas de los empleados de hoteles de cinco estrellas en Nevşehir, Turquía, con respecto a los robots de servicio. En el estudio se uti­lizó un método mixto: se obtuvieron 396 encuestas por el método de muestreo por conveniencia; además, se adoptó el método de muestreo intencional, que fue diseñado como un estudio de caso, y se entrevistó a 12 personas. Los hallazgos de la investiga­ción se revelaron mediante la realización de análisis de diferencias y análisis descriptivos. Se ha determinado que los empleados del hotel están relativamente dispuestos a trabajar con robots de servicio. Los empleados se centraron más en el desempeño y la conveniencia de los robots de servicio. Algunos trabajadores afirmaron que, aunque los robots de servicio tengan características físicas similares a las humanas, no pueden reemplazar a los humanos debido a la naturaleza intensiva en mano de obra del turismo. Por otro lado, se ha concluido que con el logro del estándar de servicio se jugará un papel importante en la reducción de errores y en el aumento de la calidad del servicio.

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